AdvanceEDU needed an identity that bridged a unique challenge — being progressive and representative of a new type of college, while also being credible and established. We focused on a vibrant color palette and incorporated symbolism of achievement, connectedness, and community.
02 Website››View Site
After developing the identity, we expanded this vibrant and kinetic brand to their site design — with angled overlays, large visuals, highlighted text details, and custom iconography that complemented the core visual elements.
03 Print Collateral
A full set of print collateral was developed, and a series of easy-to-use templates were provided to the client to be considerate of print budget and the need for a wide range of targeted informational pieces.